At Impact Financial Coaching we’re always looking for new ways to communicate with our clients. In the past we’ve done this via letters or emails. In the future we’ll still use those methods of communication, but we’ll begin to use this blog as a key part of our client communication.
What is a blog?
A blog (short for web-log) is a bit like an online journal. We can write short articles based on areas that we feel are important to our clients, and post them on our blog. Our clients can read the articles online, and even share them with other people.
Why are we blogging?
Over the course of a typical day at Impact, we speak with a number of people about their financial planning needs. We also spend time reading technical articles and learning more about things that affect our clients. A blog allows us to quickly and succinctly share our thoughts on particular topics. We can write something and post it online a lot quicker than if we had to print out and mail hundreds of letters to our clients.
Also, through the blog we’re able to provide links to other sites that may be of interest to you.
By using a blog, we’re able to pass on information in a timely and cost effective manner.
There will still be instances where we’ll need to write to you about certain topics, and we’ll do this whenever we feel it is appropriate.
This blog doesn’t replace our regular contact with clients, it enhances it.
How will I know when you write a new blog article?
There’s a couple of ways for you to find out about new content.
- You can bookmark our blog site using your web browser and visit the blog regularly to see if we’ve updated it.
- You can subscribe to our RSS feed using the RSS icon. By doing this, whenever we upload a new blog post, your RSS reader will automatically download it for you to view. For more information on RSS feeds, please Google ‘What is an RSS feed’.
- By email. When you sign up for our e-news, we’ll send you email updates every couple of weeks to highlight new blog articles and any other new articles we’ve added to the Impact web site.
Why should I bother to read the blog articles?
We see a blog as a great way to keep in contact with you and for you to learn more about things that are important for you. Chances are that if we’ve been speaking with a few clients about a particular topic, then it’s probably relevant for many more of our clients. The blog enables us to share this information quickly and easily.
